C200 is a not-for-profit, invitation-only membership organization including more than 500 of the world’s most successful female corporate executives and entrepreneurs. The primary mission of C200 and its Foundation is to foster, celebrate and advance women’s leadership in business. In addition to supporting the next generation of women in business through scholarships and programming, C200 offers current leaders access to unique events and experiences plus an unparalleled professional and personal network of their peers. C200 member companies generate more than $1.4 trillion in annual revenues and represent an innovative, supportive community of women corporate leaders and entrepreneurs.
C200 is in a unique position in that each member herself is often the subject of dozens if not hundreds of news stories each year. LBR PR works closely with the C200 board, communications committee and staff to ensure that the organization can share in this limelight and also attract attention of its own for the programming and support C200 provides to members and to future members. In addition to strategic communications and PR counsel, media outreach and internal relations, LBR PR has also developed a series of ongoing byline opportunities for C200 members to share their expertise and their love of the organization under a larger C200-branded umbrella to grow brand awareness for C200 and its Foundation.
- Thought Leadership
- Content Strategy & Development
- Earned Media